NCP Story

1985

NCP was established… and it is fair to say, we have never looked back.

It all began in May 1985 when founder and current President, Visit Bamrungkit (Pharmacist), formulated FITNE Herbal Infusion Tea as the first ever product of the company with the vision to improve health and reduce obesity problem of the local Thai women.

1989–1994

Within 4 years of initial launch of FITNE.

Introduction of new brands including HOTTA Instant Ginger Tea, NCP moved to construct new office and factories for food & beverage and herbal medicine. The place is now house our current headquarter and the factories are still operating in high capacity. During the establishment period, FITNE Health Center (current rebranded to Live & Fit) was introduced with the aims to offer information and care for our customers as part of CRM experience.

1999–2000

International quality standards to produce the best quality products

ISO9001 : Quality operation in every process from R&D, sourcing, manufacturing and logistics.
HACCP (Hazard Analysis and Critical Control Point) : International food safely standard in manufacturing to provide the safest products.
GMP (Good Manufacturing Practice) : Best practices for food and manufacturing to completely.
HALAL : Most of our products are fully HALAL qualified and certified for the best interest of our Muslim consumers.

2009

All operation processes have also been upgraded and run on SAP, the world’s no.1 ERP system to ensure we serve consumers.

Another proud step forward with the addition of new world-class herbal manufacturing plant at Amata Industrial Estate in Chonburi, Thailand in full operation. The new state-of-the-art plant is Thailand’s biggest and highest capacity herbal manufacturing plant and equipped with modern production technology and automated machinery as well as international standard laboratory.

2011-Present

FITNE is now Thailand’s most well-known brand for weight-control and slimming solutions.

2013: HOTTA Instant Ginger with Honey was celebrated ‘Superior Taste Award’ by iTQi.
2015: NCP has been certified BRC (British Retail Consortium), the newest European standard for food safety to ensure not only product safety but also legal compliances.
2016: many of HOTTA Instant Ginger Tea variants have been certified ‘Thailand’s Healthier Choice’ by Thai FDA for their healthy ingredients for daily consumption.
2017: Our trophy cabinet is expanding with 4 of our FITNE Coffee and HOTTA Instant Ginger Tea products received Gold Awards of Monde Selection Quality Awards 2017.

Nowadays, with the best effort of all our international partners, our brands FITNE and HOTTA have expanded globally into many markets across different continents around the world.